How would you describe your vlog?
I started my YouTube channel 2 years ago when I noticed a gap in the online content that provided students with both informative and supportive videos. I wanted to create a channel that not only helped them with their studies and taught them how to study effectively, but also gave them ongoing support, advice and guidance. I knew when I started my channel Study With Jess that I wanted to be a positive role model for young teens and adults around the world and empower them to be the best that they can be.
What inspired you to start vlogging?
My content and the way I film my videos has changed a lot since I uploaded my very first video two years ago! My videos used to be a lot shorter in duration and didn’t really include too much about my personal life. Now I try to upload more candid footage and let my viewers get to see the real me. My videos can range anywhere from 10 to 25 minutes long and really allow me to connect with my subscribers on more of a personal level. I try to use my channel as a vehicle for spreading inspiration, motivation and positivity so every video has its own purpose. Sometimes I like to film a video where I just sit down and discuss an important topic such as mental health, while other times it’s more on-the-go and filming my routine.
What do you love most about vlogging?
I love that vlogging allows you to be your authentic self and connect with people around the world. It’s amazing to know that your content, thoughts and advice can have such a huge impact on someone’s life when they are living in another country to you!
What is the biggest challenge with vlogging?
I sometimes feel the pressure to keep up with what everyone else is doing online. Sometimes I catch myself out, trying to keep up with trends that I know just don’t appeal to my viewers, or feeling pressured to upload a certain number of times a week when I don’t feel my content has enough substance to it. I think it’s important to just stay true to yourself, continue to create content you are genuinely proud of and not try to do something in order to only please others.
What has been the most amazing experience you have had because of vlogging?
There have been a lot of amazing experiences that have come my way because of vlogging. I was approached to sign with a US-based publishing company and had the incredible opportunity to release my very first book The High School Survival Guide last year! I know that this sort of opportunity would never have come around as soon as it did if it wasn’t for YouTube and creating online content which enables so many people to find you and your work.
What is the weirdest thing you accidentally recorded while vlogging, do you have a link to the video?
I recently filmed a few entertaining challenge videos with my older sister and we couldn’t stop laughing! We were tasting Japanese candy and also filmed a “never have I ever” video to do with all of the things we did when we were at school. I think that sometimes just turning on the camera and seeing what happens or what the other person says can be really entertaining and surprising!
Which of your vlogs went viral that you didn’t expect to?
I uploaded an after school study routine video a year ago and was really surprised to see how much traction it received! I then realised from that video that routine videos trend really well on my channel and they are now some of the things I film more regularly.
What equipment do you use (camera, audio, lighting)?
I use a canon G7X for my vlogs and a Canon 70D for my other content. I also have two softbox lights, a tripod and a zoom H4N audio microphone.
What software do you use to edit your vlogs?
Final Cut Pro
What advice would you give to someone starting a vlog?
I think it is really important that people are genuine on camera. Viewers are looking to establish a real connection and find value in online content so I would definitely suggest to have a think about what you are passionate about, what sets you apart from others and what you want to put out there for others to see. Having a purpose or vision in mind when creating content can give you some much needed direction and also make sure that your videos are authentic.